Sunday, August 26, 2012


I was walking through the Prudential Center Mall today when this amazing sight caught my eye:

Okay, so it's not much when the picture is this cropped. Let me explain.

Microsoft just opened a brand new retail location in the Pru. Clearly, this is meant to compete with the Mac-next-door (straight across Boylston if you didn't know). Also, and this is beside the point (but I'm going to make it anyway): the new store is very open-concept. So much so that if it was any closer to Wagamama and Pinkberry, you would probably be able to stand in all three locations at the same time. Which, if you think about it, is totally rad.

Back to the story!

The store is very interactive and user-friendly, including (but not limited to) multiple playable Xbox 360 consoles -- one of which was playing the new Amazing Spider-Man game. And get this: it was projected on the wall. 

Spider-Man wall-crawling on a wall. 

Alright, alright. Total nerdbust. But still, kudos to the store's designers for the placement of the games.

Til next time!

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